WillowDNA was selected as the preferred supplier, as Patrick Mills, CPD Director, felt that the attitude of the team was a refreshing combination of understanding of how people learn together with what is likely to appeal to this demanding group of learners. The Willow Team offered a Learning Path approach that enabled combinations of learning methods, far better suited to this type of course and the outcomes required.
Since transforming the flagship IPA Foundation Certificate in 2010, the IPA and WillowDNA have continued to break the mould in online CPD, developing a comprehensive suite of online courses, from short skill boosters through to postgraduate level programmes. These include a six month certification programme in Behavioural Economics, the award-winning IPA Foundation Certificate, short courses to support learning and development professionals working in agencies, the post graduate Advanced Certificate and innovative compliance programmes for legal regulations and commercial awareness.
WillowDNA do not place a single-minded focus on e-learning as the only delivery method either. This made a significant difference to the IPA as so much of their material is not best suited to e-learning delivery but rather to online delivery with e-lessons being used as springboards to the material that follows. Our solution incorporated quick guides, e-lessons, walkthroughs and key readers which were all supported by discussion boards and named course support contacts for each learner. All programmes are hosted on our cloud LMS, Pathway, with our service delivery team providing an annual content revision service, live exam support and custom reporting solutions.