To develop a new approach to CPD for veterinary surgeons in the UK and support their growing number of learners worldwide. In a highly skilled and highly time pressured professional environment, CPD is both vital and challenging. Time out of a busy practice or hospital is a significant cost but any alternative method to developing skills must be highly credible and robust. Established in 1988 by a group of leading veterinary surgeons, Improve International have a reputation for providing the highest quality CPD throughout the UK and Europe and with their state of the art facilities for surgical and non-clinical training in the UK, any online solution would need to complement and enhance their existing services.
Improve International reached out to WillowDNA to provide an online platform that would meet the needs of this demanding audience and be the right solution to support complex subjects. The solution would need to be robust, scalable and put minimal support burden on Improve International, leaving them free to grow their UK and International market. It would also need to fit seamlessly into their existing learning portfolio, to ensure their online course compliment and build upon their extensive course range.
In addition, Improve International needed to find a way to maximise the subject matter experts who, as leaders in their field, have limited availability to develop additional content beyond the lectures and supporting materials they already provide.