e-Learning for Retail Training

At WillowDNA, we’ve delivered e-learning for retail training at some of the world’s best known brands, bringing tangible business benefits in the form of better learning outcomes, reduced costs and increased speed of delivery.

From onboarding, compliance and product knowledge to staff engagement, development and retention, we help HR and L&D teams to reach their key goals, while ensuring that sales and customer service teams maximise their performance.

Unique Training Challenges

HR and L&D teams in this sector face a unique set of challenges that is broader than that of many others for several reasons:

Staff turnover can be very high and many employees only work part-time, so training must be fast and efficient in order to be cost-effective
Many retail staff are customer-facing, so interpersonal and sales skills development is important, in addition to product or technical knowledge
Many retailers have multiple stores that can be based nationwide or even worldwide, which can make getting staff together for face to face, traditional training expensive
Product knowledge requirements can change frequently as new inventory comes in

For these reasons, retail e-learning solutions can be ideal for making training content flexible when learning materials need to be updated, and easy to roll out to staff in disparate locations at the speed of need. We’ve helped retailers to make the most of these benefits in order to speed onboarding, reduce costs, enhance staff engagement and development, and maximise sales performance.

Browse retail case studies from some of our clients:

PEPSICO

Finance University

Bespoke Content, Interactive Scenarios

WillowDNA created e-learning for retail giant PepsiCo, delivering significant cost reduction and improved training outcomes from a complex and specialist finance management programme, as well as driving collaboration across the globe.

The biggest difference with Willow was your ability to take a difficult area with minimal script and craft the programme, very impressive.

Head of PepsiCo Finance University

Read the Pepsico Case Study

TELEFONICA O2

Leadership Academy

Pathway LMS, Bespoke Content, Social Learning

Delivering an organisational wide solution to leadership development that also drove adoption of communities for a fraction of the cost of traditional workshop based programmes.

Our managers enjoy the flexibility the programme gives them to learn where and when they want, and the support they get from learning alongside their peers.

Ed Fothergill, Talent Development, Telefonica O2 UK

Read the Telefonica O2 Case Study

TRANSITIONS

Opticians Education

Bespoke Content, Pathway LMS, Content Translation

The Transitions Optical ECP programme has driven increased sales throughout EMEA, through increased healthcare product knowledge and customer relationships skills.

WillowDNA delivered more than we asked for and added more value. They went beyond and insights into things we hadn’t thought of.

Director, ECP Education and Professional Development EMEA, Transitions Optical

Read the Transitions Case Study

Talk to us about e-learning for Retail – Content, Cloud LMS, Strategy & more

WillowDNA have provided many leading brands with great e-learning solutions for retail training, helping HR and L&D leaders to improve onboarding, staff engagement and retention, sales performance and more.

Get in touch to see how we could help your retail company with great content development, a cloud based LMS or a solid strategy to tie it all together.