e-Learning for Chartered Institute of Public Relations

Code of Conduct

As a relatively small professional body, a flexible, scalable solution to hosting and rapid content development has been the springboard into digital CPD.

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The Challenge

The Chartered Institute of Public Relations (CIPR) have a strong reputation for providing the highest quality professional development and training. Therefore, taking their content online requires a deep insight into the challenging environments in which their members work and a clever visual touch to make content compelling and credible.

The Solution

WillowDNA created the e-learning that showcases real case studies to bring the code to life, with challenging assessments demonstrating the importance and real value of the code in working life. It ensures the content is much more than simply a compliance exercise – it is a valuable tool for protecting and enhancing the reputation of PR agencies throughout the UK by linking the code to real business cases.

The Result

The programme is launching in March 2015 so we’ll check back over the coming months to see how things are going.

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Learning partners

WillowDNA are online learning partners, providing as little or as much support as you need to realise your online learning goals. From hosting through to full curriculum development and service management, WillowDNA are your complete online learning provider.

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