About WillowDNA – Different By Design

At WillowDNA our sole focus is the business needs of clients, delivering solutions that go beyond conventional e-learning, ensuring we meet your goals and address your toughest challenges in performance and development.

Our bespoke design and delivery service results in learning and knowledge programmes that achieve tangible business results.

Learning Solutions Team

Our Learning Solutions team are there for our clients from the first conversation through the delivery cycle, to live delivery and beyond. Our intimate knowledge of online learning solutions, and insight from over a decade of delivery, is brought to bear in all our work.

Having worked across multiple industries and contexts our experience is second to none and we bring that competence into each commission we receive.

Learning performance team


Our project methodology

Our content development and platform customisation approach is based on agile project management principles. We have a tailored project management approach to ensure the content and platform development is as efficient as possible.

Our digital designers will work closely with your team and Subject Matter Experts (SMEs) to building credible content that reflects all aspects of culture, voice and working realities of the learner.

Our designers

Following initial learning design, brand book development and scripting, the team commence development of content using a rapid prototyping approach.

This enables our customers to have early sight of the treatment for all content elements and sign off, giving visibility at an early stage as well as helping the smooth development of subsequent assets.

Technical excellence – implementation on Pathway Cloud LMS

Our experience with online learning extends to the design and delivery of content and courses on our Cloud LMS – Pathway. Pathway has been developed to achieve the best intuitive learner experience with extensive flexibility for administrators.

Over 97% of learners using Pathway would recommend it to their peers and we have award-winning credentials for our distance learning implementations. We support some of the largest training businesses in the UK. It is this extensive understanding that enables us to bring this understanding to every implementation and to sustain that delivery to thousands of learners internationally, day after day.

It is our approach that led us to being called one of the most exciting and progressive e-learning companies in the UK.

A winning strategy

WillowDNA have won or been shortlisted for numerous industry awards over the years. These include:

  • e-Learning Awards ‘Best Online Distance Learning’
  • e-Learning Awards ‘Best e-learning for Compliance’
  • Learning Technologies ‘eLearning Company of the Year’
  • LPi Awards ‘External Learning Project of the Year’